You’ve spent hours preparing an incredible webinar filled with valuable insights, engaging slides, and expert knowledge. But wait—how do people actually sign up?
Imagine spending weeks promoting your webinar, only to have low attendance because your registration process was a nightmare. And with the growing trend of live events attracting larger and more engaged audiences, every missed participant is a missed opportunity to expand your reach and influence.
If people struggle to sign up, they won’t bother. And if your system isn’t optimized, you could be losing valuable leads who are interested but don’t complete the process.
Setting up a webinar registration page that converts can feel like wrestling with a Rubik’s Cube. Too complicated, and people drop off. Too simple, and you miss out on crucial attendee information. What’s the solution?
In this step-by-step guide, we’ll walk you through exactly how to create a seamless registration process that attracts and converts potential attendees.
Key Takeaways:
- A smooth registration process is crucial for high attendance and conversions.
- Use a webinar platform like StealthSeminar to automate emails, reminders, and registration pages.
- Optimize your registration page with relevant webinar details, a strong headline, benefits-driven copy, and a clear CTA.
Automated webinar solutions save time and increase lead generation.
Why Webinar Registration Matters
Before we get into the how-to, let’s talk about why registration is such a big deal:
- Control who gets in. Only let the right people attend.
- Collect attendee data. Great for follow-ups and future campaigns.
- Send automatic reminders. So no one forgets your event.
- Boost attendance. Yes, really! People are more likely to show up if they’ve registered and get reminders.
5 Steps to Setting Up Webinar Registration
Step 1: Choose the Right Webinar Platform
Before you can start collecting registrations, you need a solid platform to host your webinar. Look for features like:
- Automated reminders (so potential attendees don’t forget to show up)
- Customizable registration pages (to match your brand)
- Seamless integrations with email marketing tools
Some popular platforms include:
- StealthSeminar (perfect for automation and evergreen webinars)
- Zoom Webinars
- Microsoft Teams
Here’s a brief overview of how these major contenders compare.
| Platform | Automation | Custom Forms | Email Reminders | Evergreen Option |
| StealthSeminar | ✅ Full automation | ✅ Yes | ✅ Built-in | ✅ Yes |
| Zoom | ❌ Manual | ✅ Limited | ❌ Manual setup | ❌ No |
| Microsoft Teams | ❌ Manual | ❌ Basic | ❌ Not included | ❌ No |
Step 2: Create a High-Converting Registration Page
Make sure your registration page is optimized for conversions by including:
- A compelling headline (What will attendees learn?)
- A short, engaging description (Keep it simple and benefit-driven)
- A clear call-to-action (CTA) (e.g., “Reserve Your Spot Now”)
- An easy-to-fill registration form (Ask only for necessary info: name & email)
Step 3: Set Up Automated Email Confirmations and Reminders
Once someone registers, don’t leave them hanging. Set up automated emails to:
- Confirm their registration
- Send a reminder at least 24 hours before the event
- Send another reminder an hour before the webinar
Platforms like StealthSeminar handle all of this for you, so you never have to worry about attendees forgetting to show up.
Step 4: Integrate with Your CRM & Email Marketing Tools
For better lead nurturing, integrate your webinar registration with:
- Email marketing platforms (Mailchimp, ActiveCampaign, ConvertKit)
- Customer Relationship Management (CRM) tools (HubSpot, Salesforce)
- SMS reminders (optional but highly effective!)
Step 5: Test Everything Before Going Live
Before launching your registration page, test it:
- Sign up as an attendee to check the process
- Verify that confirmation emails arrive properly
- Ensure reminder emails are scheduled correctly
Nothing’s worse than a last-minute tech failure—so test, test, test!
How to Set Up Webinar Registration (Platform by Platform)
Let’s look at how to set up registration with the most popular webinar platforms—plus one that might just become your new favorite.
StealthSeminar (Best for Automation + Evergreen Webinars)
This one’s a powerhouse. It works for both live and automated webinars. Here’s how easy it is:
Step 1: Login, then create a new webinar (choose live or evergreen).
Step 2: Customize your registration form – pick the fields, add your branding, and set up the confirmation page.
Step 3: Set up automated emails – StealthSeminar sends reminders without you lifting a finger.
Step 4: (Optional) Connect it to your CRM or email tool – think Mailchimp, ActiveCampaign, etc.
Set Up Webinar Registration in 5 Minutes
Zoom Webinar
Zoom is super popular for live webinars. Setting up registration takes a few steps:
Step 1: Schedule your webinar in the Zoom dashboard.
Step 2: Check the box for “Registration Required.”
Step 3: Customize your registration form – you can add fields and branding.
Step 4: Manually set up email reminders (yep, you’ll need to do this part yourself).
Limitation: Zoom doesn’t do automated or evergreen webinars. You’ll also need to send your own emails or use a third-party tool.
Microsoft Teams
Great for internal or corporate events but a bit basic for marketers. Here’s how it works:
Step 1: Go to Teams and create a new webinar.
Step 2: Turn on the registration form.
Step 3: Collect the data manually – you’ll need to export it for follow-ups.
Limitation: Not a ton of customization, and email follow-ups aren’t built-in.
Why Choose StealthSeminar for Webinar Registration?
If you’re serious about growing your business with webinars—and want to make your life way easier—StealthSeminar should be at the top of your list. It’s not just another webinar platform. It’s a fully automated webinar system built to help you get more leads, close more sales, and do it all with less effort.
Here’s why people love it:
1. Set It and Forget It: Full Automation
Want to run webinars without constantly being “on”? StealthSeminar makes it possible.
You can record your perfect webinar once, and it’ll play automatically to new viewers as often as you’d like—24/7. It’s like having a salesperson working around the clock.
- Schedule webinars daily, weekly, or on-demand
- No need to go live every time
- Evergreen = more leads while you sleep
- Beautiful, Custom Registration Pages
First impressions matter. StealthSeminar lets you create high-converting registration pages that actually match your brand—no more boring, cookie-cutter designs.
You can:
- Add your logo and brand colors
- Use headline and text options that speak directly to your audience
- Embed videos, countdown timers, and more for that “wow” factor
The best part? You don’t need to know a single line of code.
2. Built-In Email Sequences (No Extra Tools Needed)
Let’s face it—people forget. That’s why StealthSeminar includes automated email reminders and follow-ups right out of the box.
You can:
- Send reminder emails before the webinar starts
- Follow up after the webinar ends (with a replay link or offer!)
- Use proven templates or write your own
And yes—you can still integrate with your favorite tools like ActiveCampaign, Mailchimp, ConvertKit, and more if you want to go even further.
3. Easy Integrations with Your Favorite Platforms
Running a full marketing funnel? StealthSeminar plays well with others. You can connect it to:
- CRMs like Keap, HubSpot, Salesforce
- Email platforms like Drip, Mailchimp, Constant Contact
- Payment tools like Stripe and PayPal
- Even calendar tools, webinar chat apps, and Zapier
That means you can build powerful workflows without breaking a sweat.
4. Smart Tracking & Analytics
Want to know what’s working? StealthSeminar gives you detailed insights into your webinar performance:
- See who registered, attended, and dropped off
- Track conversion rates from registration to sale
- Optimize based on real data—not just guesses
Plus, it integrates with Google Analytics so that you can dial in your ad campaigns.
5. Scalable for Any Business
Whether you’re a solopreneur, coach, online course creator, or a growing company, StealthSeminar works for you. It’s built to grow with your business, not hold you back.
You can run:
- Live webinars (when you want real-time interaction)
- Hybrid webinars (pre-recorded content + live Q&A)
- Evergreen webinars (fully automated to run 24/7)
And yes, you can host unlimited webinars, get unlimited attendees, and use powerful tools without needing a team of tech experts.
6. Proven to Boost Sales
StealthSeminar has helped tens of thousands of marketers, business owners, and coaches grow their businesses. It’s trusted by top names in the industry—and there’s a reason for that:
- Better attendance
- Higher conversion rates
- More revenue with less work
You’ll also get access to webinar templates, marketing tips, and expert support to help you crush your goals.
FAQs
Q: How do I enable registration for a webinar?
A: Super easy! Almost every major webinar platform (like Zoom, Microsoft Teams, and StealthSeminar) has a setting called “Registration Required” or “Enable Registration.”
Once that’s turned on, the platform will generate a registration link you can share with your audience. They’ll fill out their name and email (or whatever fields you choose) before joining the webinar.
Pro tip: With StealthSeminar, you can even brand the registration page and automate all the emails—without needing extra tools.
Q: Can I automate webinar registration emails?
A: Yes—and you totally should! Automated emails help boost attendance by reminding people about your webinar and following up afterward.
Platforms like StealthSeminar have this feature built in. You can schedule:
- Reminder emails (1 day before, 1 hour before, etc.)
- Replay emails (for those who missed it)
- Follow-up emails (with your offer or CTA)
Other platforms like Zoom or Teams require you to use third-party tools or set reminders manually.
Q: What’s the easiest platform for webinar registration?
A: If you want the easiest and most powerful solution, StealthSeminar is a top pick. It’s perfect for beginners because:
- It walks you through setup step-by-step
- It automates nearly everything (registration, reminders, follow-ups)
- You don’t need to code or connect tons of tools to get going
Other tools like Zoom and Teams work well, too—but they don’t offer the same automation or customization out of the box. With StealthSeminar, you can set it and forget it.
Q: Can I collect more than just name and email on the registration form?
A: Yep! Most webinar platforms let you customize your registration form. You can ask for things like:
- Company name
- Job title
- Phone number
- Industry
- Even custom questions (“What do you hope to learn?”)
Just keep in mind that shorter forms usually mean more sign-ups. Only ask what you truly need.
StealthSeminar lets you build fully customized forms—and even integrate with your CRM to organize all that juicy data.
Q: Can people watch the webinar later if they miss it?
A: Definitely! This is where automated or evergreen webinars shine. With StealthSeminar, you can record your webinar once and let people register to watch it anytime they want.
Perfect for:
- Busy audiences in different time zones
- Lead generation on autopilot
- Repurposing content that’s too good to only use once
Zoom and Teams focus more on live-only webinars, so if flexibility is important, StealthSeminar is your best bet.
Q: Can I connect my webinar registration to my email list or CRM?
A: Yes! Integration is key if you’re doing serious marketing. With StealthSeminar, you can easily sync registration data to tools like:
- Mailchimp
- ConvertKit
- ActiveCampaign
- HubSpot
- Keap
- Zapier (for even more connections!)
That means you can send personalized emails, tag your leads, and follow up like a pro—without copy-pasting or exporting spreadsheets.
Final Thoughts
Setting up webinar registration doesn’t have to be overwhelming. By following this step-by-step guide and leveraging powerful tools like StealthSeminar, you can create a seamless registration experience, boost attendance, and generate more leads.
Ready to make webinar registration effortless? Try StealthSeminar today!
